If you are looking to add some vibrancy and vibe to your website to attract people on your website, then you are in the right place. In this blog, we will be discussing a simple way to bring vibrancy to your website and make it more attractive and appealing. The hack is simple – just embed Instagram photos and videos on the website. 

Now you must be wondering why we opted for Instagram out of many such options? The answer is simple – Instagram has a vibe that attracts people to the platform. It started as a photo-sharing app but in a small span of time, it gathered a great audience on the platform and now it stands as one of the major social media platforms with over 1.074 billion users.

Image by Gerd Altmann from Pixabay

Also, Instagram is a hub for visually appealing and vibrant content, also Instagram users are very creative and known for posting entertaining and engaging posts on the platform.

And you can bring the same vibe and engagement to your website by using either of the 4 ways mentioned below.

Methods to embed Instagram posts on website

Embedding Instagram feeds on website is a great technique to attract people to your website and establish a brand reputation. Moreover, colorful and engaging content from Instagram also brings liveliness to the website. And in this age of digitalization, the website helps in creating a good impression and with a good impression, you can convert your potential customer into your customers. Here are 4 easy methods that you can use to embed Instagram posts on your websites.

  1. Using Instagram’s own embedding code

Instagram provides a great facility where you can copy the embedding code of the selected post that you want to share and paste it on the backend of your website. But this method has certain drawbacks: you have to copy and paste each post’s embedding link manually. And you cannot personalize the feed as per your requirements. 

Image by Firmbee from Pixabay
  1. Using social media aggregators 

Social media aggregators are an amazing tool that helps you collect social media feeds from social media platforms and display them on your website. You can use these tools to collect and embed Instagram photos and videos on the website. Unlike the previous method, you don’t have to copy the link to each post. You just have to opt for the source and then copy the embedding link provided by tools and paste it on the backend of your website. The tool will automatically display all the posts from the source, and there is no need to manually copy each post or refresh the feed to view recent posts. The tool automatically refreshes the feed and displays all the content on the website without any hassle.

Moreover, these tools also allow you to customize the feed as per your requirement and match it to your website’s style. Personalization adds grace to your website, makes it more pleasing to the eyes of your visitors, and eventually helps you generate web traffic for your website. Also, many social media aggregators also provide a moderation feature that helps you to filter out all irrelevant posts from your website feed and maintain the quality of your feed. 

Image by Gerd Altmann from Pixabay

To sum up, using social media aggregators for the embedding process is a smart way, and with their various features, you can add more relevance to this strategy. Also, you can use these tools for your HTML, WordPress, Squarespace and other CMS website building platforms.

  1. Using WordPress plugins

If you are using a WordPress website, then WordPress plugins are the best solution for you. WordPress plugins store contains various plugins that help you to collect and display Instagram posts on your website. You can easily find any of the plugins from the store, install them with ease and operate them like a pro. One major drawback of this method is that you can only apply this approach only when you have a WordPress website. 

These plugins stream images, videos, and other visual-based content without affecting the website’s speed and hence helps you to add vibrancy and liveliness to your website. Also, plugins automatically update the feed and there is no need to refresh the feed manually or appoint any developer or specialist for this purpose.

Image by kropekk_pl from Pixabay
  1. Screenshots 

If you don’t feel like installing social media aggregators or using WordPress plugin, then taking screenshots is the best alternative to embed Instagram posts on your website. You can take the screenshot of your selected post and paste it on your website. But keep in mind that you take needed permission from the owner of the post to avoid any issue related to privacy in the future. 

But this method has some restrictions like – you have to take a screenshot of each post that you want to share and keep track of your source to get the latest posts displayed on your website. Also, you cannot personalize the feed to make it more appealing and match your website’s style.

Summing It Up

Undoubtedly, Instagram is an amazing platform and certainly the hub for visual-based content. It contains the element that attracts people. And by embedding Instagram images and videos on the website, you can capture great visitors on your website and eventually achieve your business goals. So go ahead, use the method that best suits you and display Instagram posts on your website.